Vision and values

Vision and Values


Everyone in Sweden wants to, dares to, and are able to use the internet.


Our events and training efforts make it easier to understand and use the internet’s services.


Our commitment to security issues, privacy and an open internet make the net a place where everyone can take advantage of the internet’s possibilities.


Our internet is a stable and safe infrastructure that meets today’s and the future’s needs in Sweden.



We are committed

  • We like and believe in the internet.
  • We have a passion for working for an internet that contributes positively to people’s and society’s development.
  • We are genuinely interested in our target groups’ situation and needs.
  • We have fun at work, and celebrate successes together.

We take responsibility

  • We are professional in our contacts with each other and with the world.
  • We build our services on analysis and facts.
  • We ensure quality and sustainability in all we do.
  • We keep our promises and always deliver 100%.

We are open

  • We cooperate with each other – within and across different departments.
  • We share with each other and with our world.
  • We are transparent in our communication – internally and externally.
  • We see our different personalities as a valuable source of strength.

We seek knowledge

  • We are curious and want to move forward, as individuals and as an organization.
  • We ensure that we stay updated within our areas of expertise.
  • We encourage new and better thinking.
  • We dare to take a stand.